Google Wants To Give Users More Valuable Results As It Announces Key Updates To Search Algorithms

Search engine giant Google is very keen on providing its users with more valuable results. The news comes as the firm recently announced an array of important updates to its search algorithms.

The move is designed to work on highlighting results that it deems to be valuable and specifically made for humans. This is in stark comparison to those web pages solely designed keeping in mind the world of SERP and its associated ranking.

It appears that the firm’s new target regarding the new updates is related to poor quality aggregator websites that many users have been complaining about for a while now. But now, Google seems to have come up to date on the matter.

It hopes that the previous method of sucking up more user traffic by linking poor sites to users’ search terms is enhanced because let’s face it, no one likes leaving a search engine unhappy.

The focus now is more on better quality generation and enhanced depth, which really does ignite a possibility of change using a more in-depth SEO methodology.

The news was announced by Google today via a recent blog post. The search engine giants claim that by next week, it hopes to launch an update related to helpful content. This way, it hopes to tackle those types of content that were only developed for the purpose of ranking.

Instead, more focus will be emphasized on content that is intended to actually assist users in getting the information that they’ve asked for.

Any content that Google finds to be unreliable, not authentic, and simply of poor quality will be booted off of the search engine without thinking twice. This is all thanks to their current testing that has been able to detect such content in high amounts.

Google feels that such a move was necessary because online education of users was really getting impacted and to get the best, you’ve got to make room for change.

Poorly designed web pages that are solely created for the purpose of getting reach on the algorithm will be deleted. These are devised intricately to ensure the keyword matches with the search trends put in by Google users.

Therefore, if you happen to be making poor content that just doesn’t fit Google’s criteria of high caliber, well, you’re going to be booted off. After all, there is more in this world than just nailing the keyword matching that solely ranks on the search.

As always, this is not the first time that Google is putting forward the decision to help users get the best search results. The company hopes to give them the best and more relevant search experience out there today.

Google says the goal now isn’t SERP ranking but quality every step of the way but we do feel it might reduce the value linked to preferable SEO tactics.

Hence, if you’re not a fan of keyword stuffing like us, well, then you’ll be excited about this ordeal.

At the same time, we’re hearing more news related to an update regarding Google’s review ranking. This will also help in getting better results and reviews, the firm adds.


Read next: Google’s stopwatch functionality is working again after a month of mysterious disappearance
Previous Post Next Post