Over 4 in Every 10 Tweets Related to Coronavirus have been Negative, Study Reveals!

More than five million Twitter users have tweeted that they are in self-quarantine. Even though it is a small number, considering the population worldwide, we need to understand that not everyone is on Twitter. So, it’s pretty fair for us to hope that every single such tweet represents more and more people.

Recently, Sprout Social (a social media management platform) conducted a study on the fear and anxiety associated with the ongoing coronavirus pandemic on social networks. Some of the results were quite surprising, to say the least.

At the time the study was conducted, there already had been more than 197 million tweets discussing the virus in the preceding 10 days. Out of these, around 17.6 million tweets were centered on the healthcare system, the medical personnel and what the medical facilities should do.

Also, a plethora of tweets discussed how we can stop this pandemic from spreading or at least help reduce the rate at which it is spreading. It is said that if the entire global population stays inside for just 14 days, the effects of pandemic can be reduced drastically.

Moreover, the topic of “economy” is a mainstay in such tweets. The Sprout Social study (as cited by John Brandon on Forbes) unveiled that almost two weeks ago, the number of tweets linking economic downfall with the ongoing pandemic increased by a huge margin.

Now, let’s discuss the sentiments behind the virus-related tweets. As expected, a large number of tweets mentioning the coronavirus (41%) have been negative. Around a third of the total tweets (31%) have maintained a neutral tone. And only 28% (at the time the study was conducted) have been positive.

These numbers are pretty close to those observed for Twitter discussions about the K-12 schooling taking place online (46% negative, 27% neutral and 27% positive).

But not all findings were totally negative. According to the study results, tweets about hospitals, tests, masks, and ventilators have been mostly positive (36%), a little less negative (35%) and slightly neutral (29%).

This data can help experts address the ongoing situation on several fronts. From shedding light on the negativity to helping people get the essentials to work/study from home, the possibilities are endless.




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