Snapchat keeps a collection of Facebook’s bad behavior in “Project Voldemort”

Undoubtedly, Facebook is the world’s leading social media network. It is also the world’s second-largest digital advertising platform, falling just below Google.

However, during the past few years, several tech analysts have claimed that Facebook has often used illicit method to reach its current position.

In fact, Snap Inc. the parent company of Snapchat has kept a full collection of the ‘bad activities’ that Facebook has performed in the past to thwart their position. The file, dubbed as “Project Voldemort” by Snap’s legal team after the villain in Harry Potter series was recently presented to the Wall Street Journal which included all the moves made by Facebook to undermine their business.

According to the report published by WSJ, the legal team of Snap has kept a record of various events where Facebook discouraged prominent social media influencers from using ‘Snap’ in their respective Instagram accounts. Snap also accuses Facebook to threaten the influencers of voiding their ‘verified’ status if they fail to fulfill their request.

The team at Snap also suspects Mark Zuckerberg and his associates to prevent content originating from Snap to trend on Instagram as well.


The recent allegations made by Snap have opened the doors of more investigation by the Federal Trade Commission who is getting in contact with other tech companies and executives. Due to the global footprint by Facebook, the company is under scrutiny by several other agencies as well including the European Union and Australian entity.

In the past, Facebook has made several attempts at acquiring Snapchat. However, the company rejected every offer made by the tech giant that led them to clone many of Snapchat’s popular features such as the Stories.

But did it also lead them to downplay the popular social media network? Is Snap right to accuse Facebook? Do you think Mark Zuckerberg is using some false tactics to outplay the competition? Let us know in the comments!


Image Credit: Getty

Read next: Facebook causes decline in physical and mental health, report says

No comments:

Post a Comment