It’s been a great year for TikTok so far, and we can confirm that the social media giant has another reason to celebrate in 2025.
The firm just took over Twitch to become the world’s second biggest livestreaming online platform. Remember, the competition in this race has always been top-notch. Other than TikTok and Twitch, YouTube, Mixer, and others continued to go head to head for that top spot.
Today, the latest results from the top analytics company, Streams Charts, are out. And they’re confirming how Twitch no longer holds the top or runner-up position. Thanks to the Global Livestreaming Landscape Report, we know that TikTok is number two and Twitch dropped to third position.
As a whole, the platforms in charge of livestreaming events managed to generate 29 billion hours in terms of watch time for the first quarter of this year. This figure entails data from TikTok Live. The app is one of the most recent entrants in this streaming space, but it managed to hit the second top spot, only getting edged out by YouTube, which is the clear winner.
During the first quarter, TikTok managed to produce 8 billion watch time hours, or nearly 27% of the entire livestreaming industry’s total figures. YouTube stood at the top of the charts with a staggering 50% of the entire industry’s figures, which was equivalent to 14.9 billion watch hours.
Twitch got the third spot with 4.8 billion watch hours or 16% of the overall majority. Kick was fourth with 2.9% of the total. The top five were rounded up with niche streaming platforms like SOOP and NimoTV. Towards the list’s bottom was Rumble, which had only 0.5% of that total.
Now, Streams Charts says that the lead of YouTube is due to major genre diversity for live content. The app’s gaming division was responsible for nearly 7% of the platform’s 50% share, while Twitch, which is more related to gaming material, held 12% of the 16% share.
TikTok’s Live Pop Up gets to be the center of attention quite often. Slowly, it managed to gain traction as a true e-commerce powerhouse and an entity TikTok wants to keenly adapt.
TikTok also shared during a recent event how 400k of its creators go live through its app each day, so they target more than 30 million viewers online. Similarly, it shared how 400k streamers collectively produce $10M in terms of revenue every year. Now, 80% of that comes from streamers that have less than 50k followers.
Stream Charts data explained how TikTok is so keen on promoting the live sector. See, it already has a stronghold in the industry and makes a huge sum of money for creators on the app. But the fact that TikTok’s Live hours grew 30% from last year to this year is major news. The app is one of four apps to display this kind of growth in the first quarter.
Read next: The Real Reason Some Brands Grow Internationally While Others Stall — It Starts With Better Localization
The firm just took over Twitch to become the world’s second biggest livestreaming online platform. Remember, the competition in this race has always been top-notch. Other than TikTok and Twitch, YouTube, Mixer, and others continued to go head to head for that top spot.
Today, the latest results from the top analytics company, Streams Charts, are out. And they’re confirming how Twitch no longer holds the top or runner-up position. Thanks to the Global Livestreaming Landscape Report, we know that TikTok is number two and Twitch dropped to third position.
As a whole, the platforms in charge of livestreaming events managed to generate 29 billion hours in terms of watch time for the first quarter of this year. This figure entails data from TikTok Live. The app is one of the most recent entrants in this streaming space, but it managed to hit the second top spot, only getting edged out by YouTube, which is the clear winner.
During the first quarter, TikTok managed to produce 8 billion watch time hours, or nearly 27% of the entire livestreaming industry’s total figures. YouTube stood at the top of the charts with a staggering 50% of the entire industry’s figures, which was equivalent to 14.9 billion watch hours.
Twitch got the third spot with 4.8 billion watch hours or 16% of the overall majority. Kick was fourth with 2.9% of the total. The top five were rounded up with niche streaming platforms like SOOP and NimoTV. Towards the list’s bottom was Rumble, which had only 0.5% of that total.
Now, Streams Charts says that the lead of YouTube is due to major genre diversity for live content. The app’s gaming division was responsible for nearly 7% of the platform’s 50% share, while Twitch, which is more related to gaming material, held 12% of the 16% share.
TikTok’s Live Pop Up gets to be the center of attention quite often. Slowly, it managed to gain traction as a true e-commerce powerhouse and an entity TikTok wants to keenly adapt.
TikTok also shared during a recent event how 400k of its creators go live through its app each day, so they target more than 30 million viewers online. Similarly, it shared how 400k streamers collectively produce $10M in terms of revenue every year. Now, 80% of that comes from streamers that have less than 50k followers.
Stream Charts data explained how TikTok is so keen on promoting the live sector. See, it already has a stronghold in the industry and makes a huge sum of money for creators on the app. But the fact that TikTok’s Live hours grew 30% from last year to this year is major news. The app is one of four apps to display this kind of growth in the first quarter.
Read next: The Real Reason Some Brands Grow Internationally While Others Stall — It Starts With Better Localization
