Generative AI Ignorance: 20-30% of the Public Clueless About These Technologies!

A recent study from the Reuters Institute and the University of Oxford highlights a surprising gap in the public’s knowledge of generative AI. Despite the rapid growth and integration of these tools in technology sectors, 20-30% people in several countries are still unaware of their existence. This survey involved around 12,000 participants from six diverse nations including Argentina, Denmark, France, Japan, the UK and the USA.

The study’s findings are quite revealing, especially considering the penetration of such technologies. For instance, ChatGPT by OpenAI is the most recognized among the surveyed AI tools. About half of the survey’s respondents have heard of ChatGPT. However, daily usage rates are quite low with only 1% in Japan, 2% in France and UK, and 7% in USA.

Other popular AI tools noted in the survey include Gemini by Google and Copilot by Microsoft. It appears that younger people are more inclined to use these AI tools. The data shows that 56% of individuals aged between 18 and 24 have tried using ChatGPT at least once. In contrast, only 16% of those aged 55 and older have done the same.

People mainly use these AI tools for creating various types of media like audio, code, images, and video. About 28% of users apply AI for these purposes, while 24% use it to gather information.
The impact of generative AI is expected to be significant across various sectors. A large majority of respondents, 72%, believe AI will greatly affect search and social media companies. Similarly, 66% feel that news media and the science sector will also see considerable changes due to AI advancements.

Despite the potential benefits, the general sentiment about the future of AI is not entirely optimistic. Many express concerns about issues like the cost of living, equality, and job security in relation to the spread of AI technologies. This mix of awareness, usage, and concern paints a complex picture of the global perspective on generative AI and its future role in society.

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