What Are the Most Frequently Searched Terms on Google?

No matter what you are trying to go onto the internet for, Google will most likely be the place where you start your search. The search engine has done a great job of centering itself as the front page of the internet, and a list of most commonly searched terms can highlight what people are usually looking for when they use the search engine.

With all of that having been said and now out of the way, it is important to note that the most search term on Google current appears to be YouTube. That is quite interesting, since YouTube is one of Google’s most profitable and successful properties. With a monthly search volume of around 387 million and yearly traffic of about 3.16 billion, it’s not surprising that YouTube is the single most popular term in all of Google.

Moving on, Facebook comes in at a distant second with the search engine platform being used as a search term around 1.7 billion times over the course of the year. That is a lot lower than YouTube, but it is still miles ahead of the search term that came in third.

Perhaps unsurprisingly, the third most frequently used search term on Google with all things having been considered and taken into account turned out to be popular adult site. With a monthly search volume of 198 million and annual traffic of 205 million.

In spite of the fact that this is the case, most of the other search terms on this list were relatively mundane. Coming in fourth place was the term “weather” because of the fact that this is the sort of thing that could potentially end up allowing people to get an update regarding weather conditions in their surrounding area. This term had a monthly search volume of just under 190 million, which makes it quite close to adult site in that regard.

The term “translate” came in at fifth place. This is yet another example of a search term that keeps users within Google’s ecosystem, since Google has a translation engine that allows people to communicate more easily than might have been the case otherwise. Other translation services exist, but most users tend to just use the built in option that Google has on offer.

Indeed, Google Translate is so popular that it managed to become the seventh most popular search term in and of itself! However, it was beaten out for sixth place by none other than Amazon, with the ecommerce giant’s brand name generating an impressive 171.59 million search volume.

Another Adult site came in at 8th place, with a monthly search volume of around 140.65 million. Following that, we had another Google property in 9th place, namely Gmail.

It’s easy to see just how powerful Google has become, since three of the top ten search terms involve companies and properties that Google itself is the sole owner of. From YouTube to Google Translate, and of course Gmail, Google has clearly provided a number of useful opportunities for users to incorporate into their daily workflow and lifestyle.

Rounding off the top ten list of most searched terms on Google is Instagram, with the Meta owned social media platform generating a monthly search volume of 117.25 million or so. Meta appears to be the only company that is able to compete with Google on its home turf. Some are wondering what the implications for this are in the long term, although only time will tell what things look like in the end.

H/T: SimilarWeb

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