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Twitter Is Acquiring Yet Another Platform, By The Name Of Threader, And Is Finally Rolling Out Its Updated API

Twitter has recently acquired a new platform by the name of Threader. In other news, the company has finally launched the second version of its API, which will soon become the default setting for developers to lean on.


Twitter’s knack for acquiring platforms almost seems pathological at this point. The company has a rather strange penchant for buying other smaller online platforms, especially those that may prove to have useful features that the company can integrate into its own interface. Then, those companies are eventually shut down or reassembled in order for their team members to become a part of Twitter proper, and start work on developing the platform and integrating said features. Twitter, it seems, is in a rather desperate race in order to maintain relevancy in the modern day and age. As things currently stand, the platform doesn’t exactly hold the highest of standings with the younger crowd, what with microblogging one’s political opinions taking a seat back to TikToks and Reels. The analogy of newspapers as opposed to smartphones and TVs comes to mind. Then again, Twitter’s still chugging onwards, so who am I to cast doubt upon the company’s relevancy and success?

This recent platform acquired by the company, Threader, is an app that allows users to thread their tweets together, and then share those threads with other individuals. Coming off the heels of threaded replies being over a year’s worth of effort only to be discarded as a whole, it seems appropriate that Twitter’s next name on the acquisition hit list would be a platform that knows how to execute what it apparently doesn’t. Threader’s co-founders seem to be happy about the change, seeing as how their platform derives its usage from Twitter’s existence in the first place. This is a relationship that works.

The other major piece of news this week for the microblogging platform is its upgrading the Twitter API to an entirely new version. While the second version had been in development and early beta releases for quite a while, it is now officially set to be sent out to the public as a full release. More importantly, version one will now be rolled back, with version two becoming the definitive API that for developers. Version two is taking an even more decentralized approach to the entire Twitter premise, allowing Devs to build newer features and even entire off-shoots similar to Threader using the new API which, as we’ve clearly seen, is something the company will eventually benefit from.

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