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YouTube Lines Up Advertisements To Pair Up To The YouTubers For Adsense Control

Over the past couple of weeks, there had been many updates on the social media world as it is moving in full scale where users are allowed to perform eCommerce activities, center their creative interests on platforms such as YouTube and many more in the course of events.

However, there were a few certain updates that intrigued the concepts of a tech savant and are of utmost importance for YouTubers as there is an improved ad control over on AdSense now that allows the creator to portray any ad they want and don’t want to allow the users to have a say and some form of transparency to identify where and what was being used. The spread has just been extended to MCN controlled channels as well allowing them to tap and assert the powers provided by the editorial control. This was allowed to just YPP channels previously and now can be accessed with the associated AdSense account with the Channel.

YouTube had initially tested out the Auto Chapters feature towards new videos. Observing the astounding success of these Auto Chapters, it is decided that these will be existed to all existing videos as well for any users. Understanding the need for certain users to not practice the Auto Chapters feature, there is an option provided to enable or disable the option at any given time. However, due to the chapters being highlighted by the Algorithm, there are only a few videos that can be automatically be run on the videos in place of their manually entered chapters.

Image Credits: Olly Curtis/Future / Getty Images

The third update that hit the docks this week on YouTube was in regards to the evergreen videos present on the channels, i.e videos watched by the audience over a longer period of time. These videos will be provided with extra insights for the content creator to explore and work upon. The insights generated a positive response and allowed YouTube to extend it across the board to all creators.

YouTube has also recognized the importance that many content creators use the Studio mobile application to create, have extended the yellow icon features to it which was previously only available for desktop users. However, self certificate questionnaire options will not be available but are expected to be added in the future updates presented forth.

The fifth and most user influenced update is that YouTube added the hashtags in the explore option to get an overview of the recently trending products across the page. The trends are identified by the maximum growth that users dedicate to a certain hashtag which is further analyzed by the algorithm.



Read next: TikTok's "average user watch hour" time is growing as compared to YouTube, posing the Google-owned video platform some real threat

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