Twitter’s New Tests Attempt to Simplify Misinformation Labels

Twitter has in many ways been at the forefront of the fight against misinformation. The coronavirus pandemic has lead to misinformation on a lot of social media platforms becoming a real issue, and Twitter clearly saw this as an opportunity to garner some goodwill from the public which might be why the platform chose to be so adamant about the misinformation labels it has been adding to certain tweets that might contain such false details. Twitter has also often been a moral company that prioritizes “doing the right thing”, so this might just be an extension of that particular philosophy.

Twitter’s misinformation labels have been well received, and a big part of the reason why that is the case has to do with the fact that they have managed to prevent lots of big name accounts from saying things that people would believe in spite of the fact that they aren’t true at all. With all of that having been said and out of the way a lot of users have complained about the labels in a wide variety of ways all of which need to be taken into account if Twitter is going to be taken seriously in this regard.

Twitter is trying to improve the visibility of these notices by making them a bolder color such as red or magenta, and the company has also been working towards putting misinformation labels up quicker. This is already obvious to see, as back in May when Twitter first labeled a tweet from US president Donald Trump as misinformation eight hours after it was posted but now misinformation tweets end up getting labeled in under 2 hours.

Either way, Twitter has been making a lot of progress in this regard. The efforts to make misinformation labels simpler to understand as well as easier to see is definitely a step in the right direction, and it will help make the platform far more able to moderate the kind of discourse that occurs among its users and ensure that misinformation is not able to have the kind of impact that it might have otherwise had.


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