YouTube, Twitter and Facebook Reach Consensus on Standardized Anti-Hate Speech Guidelines With Brands

Social media platforms have come under a lot of fire recently, and a big part of the reason why that is the case has to do with the fact that Facebook in particular has been rather lax when it comes to the various policies it is putting in place to make sure that everyone can end up being able to avoid hate speech while they are on their favorite social media platforms.

Facebook has been boycotted quite severely over the past year or so by a wide variety of advertisers as part of a campaign called #StopHateforProfit, and this has lead to a series of talks between it, along with Twitter and YouTube, and the Global Alliance for Responsible Media which is essentially an organization that strives for positive cultures on the internet and is lead by major industry players such as advertising organizations and big name corporations and brands.

The talks have lasted fifteen months but they have finally yielded something that can genuinely end up creating a positive change in the overall culture of the internet. GARM has provided these platforms with deadlines by the end of which they might need to look into the various requirements that have been put forth. The general purpose of this is to make it so that a standardized set of guidelines can be followed that would lead to hate speech being reduced by a pretty large margin. This is going to help most brands make important decisions regarding the kind of ads they want to make as well as where they want to put them up. While it seems unlikely that hate speech is going to disappear from social media forever, this step would at the very least reduce the chances of it being widespread and pervasive.



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