LinkedIn Is Developing A New Design, And The Company Rolled Out Its Stories Feature For Users In Australia

LinkedIn initially rolled out the Stories feature in various countries including the Netherlands, Brazil, and the United Arab Emirates. The feature became popular in these regions and the company is expanding the Stories feature to other countries as well.

LinkedIn updated in a support page that the company has rolled out the Stories feature for users in Australia (as reported by SMT). This means that users in Australia can now use the new temporary status update feature. The company confirmed a few months ago that LinkedIn is releasing the Stories feature. This feature is similar to Facebook Stories and Instagram Stories and it also functions pretty much the same as Stories function on Instagram and Facebook.

A Stories bar appears along the top of the main feed, and users can view Stories of various people using this bar. In the Stories feature, there are several tools and stickers available which you can use to decorate your Stories frames. The feature can be very useful for you and here we will discuss how this feature works.

When a person first accesses a LinkedIn Story, they are prompted to check their privacy settings for viewing the Stories. Creators can choose to continue viewing the Stories or they can change the visibility. This aligns with the platform’s regular capacity for its users to view who has seen their LinkedIn profile. If a user does not want people to view that they have seen their Story, they can also turn this off. Visit your Story settings to turn this off.

The platform offers 3 different options on this aspect - when a user checks LinkedIn Story, the person who created the Story will either be able to view their name and headline, private profile characteristics, or private mode (anonymous). The private profile characteristics include title, and latest education institution or company. This indicates that you can also view a LinkedIn Story anonymously.

If you want to create a Story, take an image or a video, and add stickers or text. Then, you can publish your LinkedIn Story. For the Australian roll-out, the company has also included localized stickers such as ‘G’ day.’

As the company has now expanded the Stories feature to Australia, this means that the feature is now available in 4 countries. The company is adding another region every few weeks. Considering the number of people who can now access this feature, you might be thinking that the company has enough usage insights to release this feature for all users. However, we will have to wait and see how LinkedIn decides to roll out this option to more countries.

Users have been criticizing LinkedIn Stories and they suggest that this option does not fit with the professional communications focus of LinkedIn’s platform. However, the addition of Stories to the platform does make sense. Broader engagement data have displayed that this feature is increasingly becoming popular among the next generation of social media platforms users. The users prefer Stories over the traditional News Feed.

There are a lot of LinkedIn users who will use the Stories for various purposes. The option may provide new opportunities to connect with your target audiences. It has also been reported that LinkedIn Stories are also available to some users in Germany and Qatar, however, the company has not officially confirmed this news.

Is has also been seen that the platform is developing a new design. According to a famous reverse engineering expert, Jane Manchun Wong, the company is currently working on a new design, and the new design will come with a new color palette as well as new icons. Jane Manchun Wong shared a screenshot on Twitter displaying how the new design will look like. According to the shared screenshot, the new design is similar to that of Facebook.

Read next: LinkedIn May Soon Add A Current Status Feature To Let Users Provide More Context About Their Work

Featured photo: Shutterstock / wichayada suwanachun

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