😂 Emoji Taking Over Conversations According to New Adobe Study

Adobe recently conducted a study to see how many people use emojis all over the world. The report suggested that the most used emojis among people is 😂; whereas ❤️ and 😘 take the second and third places, respectively.

The report suggested that people are using these emojis to make their conversation more interesting. According to the report, women mostly use 😂, ❤️, and 😘; whereas, men mostly use 😂, 😁, and 😢.

All the emoji users held different views regarding the use of emojis in their conversations. Among them, mostly reported that they feel easy to share their ideas with other people with the help of emojis.



93% people suggested that using emojis lighten up their conversation and 91% suggested that using emojis help in supporting people and communicating with people of different backgrounds.

Around 65% people suggested that they feel comfortable in sharing their message instead of sharing them through texts.

81% people feel friendlier and approachable to people that use emojis in their conversations.

Credibility was also found to be affected by using emojis in the text. For instance, 63% reported that they felt more credible in work place and around 78% felt that those people who use emojis are more likable.


Even though there are so many emojis in smartphones but still people feel that there are less emojis and they need more. Approximately 58% people suggested that they need more emojis in their phones. The hype for emojis is so much that 44% people suggested that they are likely to purchase emojis advertisements.

Whether it is Apple or any other Android phone, they are continuously introducing new emojis ranking from food to everything.

It is expected that by 2019, there will be more emojis in phone as compared to what we have in our phone right now.

It is expected that ice cube, juice box, skunk, white heart, people holding hands etc. might also add up in the emojis collection by 2019.



Read next: How Emojis Help Marketers Engage With Consumers (infographic)

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