It seems that Google has extended the length of titles in search results snippets – a recent report reveals.
According to the RankRanger’s tracking tool – the average length of page titles in search results has been extended from 55 characters to 83 characters (at the time of this writing).
Take a look at the tweet made by RankRanger regarding the increment. However, it should be noted that the lengths have increased further since then.
![Google Reportedly Extends the Length of Page Titles in Search Results](https://4.bp.blogspot.com/-fkUMcWWLKPs/W7Sym6y3OTI/AAAAAAAAAuU/G2IxIauQynU7JyYlQazc9XX8plB8KEG6wCLcBGAs/s640-rw/DoBXc7PX0AEEwKw.jpg)
Moreover, the graph below shows a gradual increase in the length of page titles before shooting up on September 29.
![Google extends the length of page title in search results](https://1.bp.blogspot.com/-t3MXYpTgVFo/W7SyrooPJvI/AAAAAAAAAuY/9Z8x3N4ygJQlYu7u-9aB-oZ1X0wkioZ9QCLcBGAs/s640-rw/chart-2.png)
As you can see, the length of titles had been sustained for over two weeks before making a leap. This shows that the extension in page lengths may not be a temporary change and the trend might be here to stay.
Of course, Google keeps changing their tactics. Just last December, they extended the length of Meta descriptions – only to reduce it back in a few months.
Nevertheless, only time can tell if Google plans to keep this new trend intact or not. Since Google, itself has not made any official statement regarding the changes – it is too early to make assumptions.
Read Next: Top 100 Keywords Searched On Google In The Past One Year (infographic)
Featured image: The Verge
According to the RankRanger’s tracking tool – the average length of page titles in search results has been extended from 55 characters to 83 characters (at the time of this writing).
Take a look at the tweet made by RankRanger regarding the increment. However, it should be noted that the lengths have increased further since then.
![Google Reportedly Extends the Length of Page Titles in Search Results](https://4.bp.blogspot.com/-fkUMcWWLKPs/W7Sym6y3OTI/AAAAAAAAAuU/G2IxIauQynU7JyYlQazc9XX8plB8KEG6wCLcBGAs/s640-rw/DoBXc7PX0AEEwKw.jpg)
Seeing noticeable increases (circa 20%) in the average length of a result's title on desktop in multiple markets: https://t.co/XGjHJRMXfH #SEO pic.twitter.com/DX8Lylaare— Rank Ranger (@RankRanger) September 26, 2018
Moreover, the graph below shows a gradual increase in the length of page titles before shooting up on September 29.
![Google extends the length of page title in search results](https://1.bp.blogspot.com/-t3MXYpTgVFo/W7SyrooPJvI/AAAAAAAAAuY/9Z8x3N4ygJQlYu7u-9aB-oZ1X0wkioZ9QCLcBGAs/s640-rw/chart-2.png)
As you can see, the length of titles had been sustained for over two weeks before making a leap. This shows that the extension in page lengths may not be a temporary change and the trend might be here to stay.
Of course, Google keeps changing their tactics. Just last December, they extended the length of Meta descriptions – only to reduce it back in a few months.
Nevertheless, only time can tell if Google plans to keep this new trend intact or not. Since Google, itself has not made any official statement regarding the changes – it is too early to make assumptions.
Read Next: Top 100 Keywords Searched On Google In The Past One Year (infographic)
Featured image: The Verge