If you haven’t, you should. Why? Because understanding why people enjoy doing these things will help you generate more Facebook traffic."
And here's an infographic, produced by QuickSprout, that takes a closer look at what motivates people to use Facebook.
On average 44 percent of Facebookers "Like" content posted by their friends at least once a day, with 29 percent doing so several times per day.
A worldwide study by Ipsos found that around the globe people use Facebook to share interesting things (61 percent), and let others know what they believe in and who they really are (37 percent).
10 percent of Facebook users change or update their own status on Facebook on a daily basis. While 25 percent of Facebook users say that they never change or update their own Facebook status.
Click image to enlarge.