This Is How Top Brands Use Instagram (Infographic)

More Top Brands See Value in Instagram - #infographic

In Q3 2014, Instagram likes and comments have more than doubled since Q3 2013 and have grown 12X since Q3 2012, reveals new study from Simplymeasured.

The study also found that:

• 86 percent of top brands have an Instagram account.

• 91 percent posts shared by top brands have 7 or fewer hashtags.

• Posts with at least one hashtag average 12.6 percent more engagement.

• On average, posts that mention another user handle get 56 percent more engagement.

Simplymeasured said in introducing its data:

Instagram is a playground for brand marketers. With audiences growing by the day and engagement up 416% in just two years, the opportunity is ripe.

Take a look at this infographic for more insights on how top brand in the world use Instagram.

Click image to enlarge.

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