With 191.4 billion emails flying into global inboxes daily, grabbing your customer's attention with an email can feel like a shot in the dark. One of the most effective strategies emerging in internet marketing is to use content marketing for your newsletters. And today's infographic created by Getresponse will show you why it's worth it.
A key takeaway is: The most important thing to remember about producing good content for your emails is: Understand who your customers are and what they need, then illustrate how can be the solution to that need. If you can do that, you have the formula to create content your customers want, because it will help them solve their won problems.