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Jun 16, 2014

20 Ways to Succeed at Social Media Engagement - #Infographic

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20 Ways to Succeed at Social Media Engagement - #Infographic

Good social conversations solidify relationships and help people establish a direct connection with your company, but how do you know that you’re doing it right?
Take a look at this infographic from exacttarget proposing 20 ways to succeed at social media engagement.

Some key takeaways:

Be transparent: Actively solicit feedback, introduce your team and let customer chat with employees online, or turn your CEO loose on Twitter. Openness goes a long way in social media.

Be mindful of over sharing:  61 percent of Facebook users "strongly dislike" or "somewhat dislike" when people share too much information about themselves.

Respond to positive feedback: Engaging around positive feedback gives your brand the chance to turn casual fans into coveted brand evangelists.

Act quickly: Gone are the days of getting back to your clients in 1 or 2 days. Today, you've got to make every effort to get back to them as soon as possible — and then do it.

There's more in the full visual. Take a look.
20 Ways to Succeed at Social Media Engagement - #Infographic #marketing #managesocialmedia

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