55% of Americans Think New Year’s Resolutions Are Outdated

Making a New Year’s resolution used to be considered a great way to get the next year off to a great start, but in spite of the fact that this is the case, it appears that a majority of Americans seem to think that they are old fashioned. According to a survey conducted by OnePoll on behalf of BlueDiamond, 55% of Americans are of the opinion that New Year’s resolutions are outdated, and the proportion goes all the way to 66% for Millennials specifically.

With all of that having been said and now out of the way, it is important to note that 52% of people that make New Year’s resolutions end up giving up on them by March. What’s more, only 5% manage to stick with them for the rest of the year, which seems to suggest that these resolutions are a rather impractical way to enact any kind of positive change in the manner in which you have currently chosen to end up living your life.

New Year’s resolutions? Most Americans believe that concept is outdated

The 2,000 respondents that answered questions presented in this survey gave their reasons for feeling like New Year’s resolutions were outdated. 40% didn’t like them because of the fact that this is the sort of thing that could potentially end up making them feel an unwarranted amount of pressure. 34% claimed that they don’t seem to create all that lasting of an impact, and the same proportion, 34%, said that it felt like a chore.

43% broke their New Year’s resolutions on purpose, although 57% of Millennials stated that they would be less likely to openly admit this than might have been the case otherwise. 38% of those that gave up on these resolutions stated that they did so because they lacked motivation, with 25% saying that they ended up shifting their priorities around, and 23% forgetting that they’d made these resolutions in the first place.

While New Year’s resolutions have started to seem unrealistic, 52% of the people that responded to this survey stated that they still have some goals that they want to work towards in 2024. This proportion is far higher for Gen Z and Millennials, with 67% and 71% respectively.

If we were to take a look at which resolutions or goals end up proving the most popular, it turns out that 54% are related to health and 51% are related to food. Ironically, these are also the hardest resolutions to follow through with, since 46% end up giving up on them before too long. It appears that finance related goals are easier to stick with, since just 42% gave up on them, and social related goals were the easiest of all with 27%.

There is a generational divide that can be seen here as well. 60% of Millennials want to make resolutions relating to food, 55% of Gen Z want to make finance related resolutions, with 52% of Gen X and 53% of Baby Boomers prioritizing their health due to their advancing age.


Read next: Wasted Ad Spend on Invalid Traffic Increases by 33%
Previous Post Next Post