TikTok Launches New Creator Monetization Option Featuring Subscription-Only Videos

Top social media giant TikTok is launching another monetization option for creators that includes video access for subscribers only.

This would enable creators to put the most exclusive content out there for those paying on the platform. In the same way, this feature is designed to be included in a package designed for LIVE subscriptions which the app rolled out in 2022.

This would ensure live streamers are able to produce revenue from all of their hard work and efforts by putting out regular streams for those that pay. And in this way, they can share content that’s not even live too while motivating others to win the hearts of so many more people along the way.

As revealed by the app recently, subscriber-only content is very exclusive and it’s something that only a few people could see. But this new incentive is definitely motivating many individuals to go above the live transmissions. Similarly, they enable subscribers to engage more, and even help creators to generate replies at a faster pace than the rest. And in the end, we’re saying hello to collaborations that are super meaningful in the community.

The app appears to still be in its phase of development so that it may attain quicker and more effective means for users to generate content in return for funds. And that would ensure they stay on the app and don’t get carried away.

Similarly, it would ensure they attain LIVE subscriptions which would generate maximal interest and chances for those in the creator business.

In ideal scenarios, TikTok seems to be playing against its own popularity by entering the realm of commerce through streaming sessions and so far, users on the platform aren’t getting overly bombarded with the likes of live shopping. And we’re speaking about most areas.

In particular, a lot of growth seems to be taking place in East Asia and until now, we’re yet to see people from the West get warmed up to such concepts.

Today, live commerce stands as the mainstream for revenue generation when it comes down to TikTok’s Chinese version of the app. ByteDance really did hope the success would be transferred to TikTok but that’s yet to take place.

But if you think TikTok would be sitting silently then you’re sadly mistaken. The app is definitely considering some more options to have its revenue flow in the right direction and for talent on the app to attain the right type of recognition.


Read next: TikTok Set to Enter the U.S. E-commerce Market with its First Online Store in July
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