In recent years, the increasing number of physical shopping outlets transposing their sales to an online context has exponentially increased. Today, seemingly infinite e-commerce businesses provide innumerable goods and services to a worldwide customer base. With such an expanse of competition providing every conceivable product and service, it can be challenging for an e-commerce startup to increase website visibility and attract potential customers. However, there are several effective means of increasing online traffic and sales including implementing a proper SEO strategy, POS payments optimization, and reducing website response time. This article will give a brief overview of several tips for e-commerce startups seeking some fundamental strategies.

