Google Approves Ad-Related Intelligence Projects To Enable Growth Of Advertisers And Creators On YouTube

Tech giant Google says it’s putting out a lot of hard work and efforts to try and enable the growth of its creator community and advertisers saw on YouTube.

This is why the search engine giant is working hard to add some more leading products and services that would make use of groundbreaking AI technology.

The news comes to us thanks to CNBC who learned how the firm has provided a massive green light to conduct various generative AI projects that are powered by language models of the company. This is to ensure the automation of advertising while enabling services for clients that come with support from ads.

This past week, tech giant Google mentioned how it was going to put its powerful language model called PaLM2 on display and that would be based on training of text so that it could produce human answers to various queries. Moreover, some groups inside Google are now making the effort to use this tool to enable advertisers and generate media assets and provide suggestions for videos on the app that creators could benefit from.

Today, the search engine giant is now testing this for the sake of its YouTube application. There will be titles, descriptions, and some more. Meanwhile, creators claim that many are using this technology to experiment with ideas pertaining to five video inspirations taken from topics that seem to be trending at this point in time.

As the craze for AI chatbots increases at a speedy rate, we’re seeing plenty of individuals race across the tech world and capture the great fascinations regarding Wall Street including Meta and Microsoft that continue to serve as fierce competition around the world.

The goal now from Google’s side is to embed so many sophisticated models in plenty of its products. Google had been in the race since last year to try and compete with Microsoft in terms of introducing AI into its projects, ever since Microsoft set out a launch date.

Since then, Google has been on the run, and with its own search engine in threat, there was a point where the tech giant had said it had enough. Bard was going to get launched and now, it’s going to add more AI to better its creator community.

It hopes to give them the growth in revenue that they deserve, especially during a time when there are constant fears of recession taking place.

Read next: Google's Latest Artificial Intelligence Marked a Significant Surge in Textual Data Compared To Its Previous Version
Previous Post Next Post