Netflix Maintains Strong 15% Control Over All Internet Traffic

If you were to guess which website gets the most traffic of all, chances are that you would refer to Google. In spite of the fact that this is the case, things can look quite different when you take a look at which apps end up receiving the highest proportion of total internet traffic. It turns out that the winner in this arena is none other than Netflix, which receives approximately 14.9% of internet traffic.

With all of that having been said and now out of the way, it is important to note that YouTube is also a major player here. It receives 11.4% of internet traffic, which seems to suggest that it is a huge destination for people who are using apps on their smartphones.

It also appears that streaming in general is a major force to reckon with. Disney+ and Prime Video both received 4.5% and 2.8% respectively, which means that around a third of all internet traffic goes to streaming apps alone. However, the status of social media can’t be ignored here either.

Facebook receives a healthy 2.9% of internet traffic, but it is far surpassed by TikTok which receives around 3.9% with all things having been considered and taken into account. This shows that Facebook’s grip over the internet is slipping, and TikTok’s growth might become even greater than might have been the case otherwise.


Chart: Statista

Gaming also takes up a solid chunk of internet traffic. Xbox Live and PlayStation game downloads comprise around 2.9% and 3% of the total data downloaded from the internet. Generic Quic and HTTP Media Stream round off the list with 5.9% and 3.7% respectively.

The remaining 43.9% of internet traffic is divided among various other websites. Netflix’s numbers are quite staggering because of the fact that this is the sort of thing that could potentially end up showing just how dominant the streaming service continues to be. TikTok’s numbers also show that the shakeup of the social media industry is something that we will see the effects of for years to come as the app grows at the same rapid rate as before.

H/T: Sandvine Global Internet Phenomena

Read next: Netflix is the Top Streaming Platform in 78 Countries, But Who Comes in Second?
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