Snapchat has enabled its users to share YouTube videos on their snap stories, here’s everything you need to know about it

The American multimedia instant-messaging app, Snapchat is now going to allow its audience to share YouTube videos with the people in their friends list directly through its camera options. Previously, Snapchat allowed its audience to share tweets in its snapshots.

According to the reports; when sharing from YouTube, users will just press Snap’s symbol to attach the hyperlink to the videos as a sticker to their stories.

The instant-messaging app stated that the new feature will make it effortless for its users to share their best-loved videos to their friends on the app, while they are speaking about it.

This opens up a new range of innovative ways for sharing clip URLs, benefiting both companies; through increased backlinks and by expanding your expressiveness and interaction choices.

The sticker display provides a more integrated, direct sharing procedure than merely sharing a link in your Snapchat chats, which is a smart approach to promote more engaged posting.

It sounds reasonable, and it might help firms find new methods to attract attention to their longer YouTube channels while also allowing them to provide lessons, brand information films, and other content through Snapchat.

It's also intriguing to watch two social media networking giants joining hands together. Although they are not competing directly, the expansion of Snapchat does create a threat to Google's internet video-sharing supremacy.

However, these hyperlinks are effective to assist Google more than Snapchat in any case, and it appears to be a natural progression of Snapchat connections.

Users can share YouTube videos by selecting Snapchat in the video’s share externally option, which would directly take the user to the application. Snapchatters then can attach the URL of the videos through YouTube’s icon using the features available. The viewer will just have to click on the stick to view the video shared.

Read next: YouTube is testing three new features for creators, including the ability to add images to your poll
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