Chrome’s Expanded Shopping Features Seek to Help Consumers Make Informed Decisions

Incorporating various ecommerce related features has been a mainstay of many of the decisions that major tech companies have been making in the past few years, and Google has been trying to turn Chrome into a vital resource for anyone that is trying to shop online.

The tech company released several features on Chrome last year because of the fact that this is the sort of thing that could potentially end up allowing users to enjoy seamless shop browsing even if they navigate away briefly. Users could also use these features to turn Chrome into a central location for all of their various loyalty programs.

With all of that having been said and now out of the way, it is important to note that Google is now expanding these features for Chrome, with a new addition being that of a prompt under the address bar that allows users to see other user reviews if they click on it. The purpose of this feature is to help users become more informed about whether or not their shopping platform of choice is worthy of their trust with all things having been considered and taken into account.

Such a feature is useful because of the fact that this is the sort of thing that could potentially end up choosing better platforms and it also gives existing platforms a reason to stay up to date with all the things that are required of them. However, a potential side effect of this feature is that some users might start to review bomb various stores, something that has already been seen by various companies for their business profile on Google that had their review ratings plummet for irrelevant reasons.

In spite of the fact that this is the case, this new feature is likely going to be extremely well received by most users. It can be extremely useful to see reviews from other real humans about a store that you might have been thinking to shop at, and it can reduce the instances of unwitting consumers getting the wool pulled over their eyes.

H/T: Android Police.

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