Half of Websites Will Be WordPress-Driven by 2025

Based on CMS usage trends, now available for 2019 and most of the current year, several outlets have projected that WordPress will be the driving force behind half of all websites by 2025. According to the newest numbers by W3Techs, its usage is growing by 2.47% per year on average. If it continues at this rate, WordPress will surpass 50% market share, potentially within the next five years.

WordPress functions under a General Public License (GPL), an open-source license that permits users to analyze, operate, share, and modify the software as they see fit. Sites running on WordPress count on the fact that nobody can deny you the right to use the software in the future or prevent you from improving or extending it. This fact may be the primary reason WordPress CMS adoption continues to grow while other proprietary platforms, such as Squarespace, have lost market share since November 2019.

Source: W3Techs

November 2020 data also marks the first time ever that WordPress-powered websites exceeded the market share of custom sites using no CMS at all. Major players in the online world have likely noticed this trend already, signaled by events such as Google's introduction of new features for Web Stories for WordPress. The resilience of the WordPress community during the 2020 pandemic is also evidenced by dozens of virtual WordCamp conferences throughout the year, streamed by thousands of enthusiasts.

The pandemic has hastened the shift from brick-and-mortar to e-commerce by roughly five years. Today's 'online first' strategy is commonplace for many new and established businesses. However, as of 2019, less than two-thirds of small businesses had a website. For many business thought-leaders, the idea that a brand is too small or unsuitable for online trade ceases to exist. In the post-millennial marketplace, stores without an online presence give the impression that you're no longer in business.

The trajectory of WordPress has historically depended on the demands of its users. It's continuously unfolded to cater to millions of bloggers and webmasters around the globe. Improvements such as REST API and the Gutenberg editor means WordPress is now better placed to contend with closed-source competitors Shopify, Wix, and Squarespace. Furthermore, you can anticipate developers will see WordPress as a simple solution to power the expansion of all varieties of mobile and web apps.
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