Ahead of The November Event, Stats Show That Macbooks No Longer Contribute Well to Apple's Overall Revenue

This week Apple came out with the announcement of a third product launch event. The company has already released the newer iPads and iPhones, so with this event, it is pretty much expected that Apple will finally show the world their new Macbooks made up of the much-hyped in-house chips after closing down the deal with Intel.

The upcoming event has made it to the headlines as 'One More Thing' which obviously seems very much inspired by Steve Jobs' own practice of saving the best device for the last. However, as the world is excited for November 10th, 2020, there is surprising data related to Macbooks that states how Apple’s computers no longer play a leading role in the company’s overall revenue.

In the fiscal year of 2020, Apple Computer was able to generate a revenue of $28.6 billion. And with that, Apple’s Mac business of 2020 turned out to be four times more than what it was at the start of the century. But with such an immense leap, sadly laptops and desktop computers no longer contribute a great deal to Apple’s overall success in terms of revenue - just like how it used to be years back.

One may also say that while Mac sales definitely have quadrupled in the past two decades, the figures still can’t compete with Apple’s total sales which went 30-folds up in the entire similar period.

With all being said, this also doesn’t mean that we can forget Macbook’s contribution in bringing Apple to where it is today. The first iMac released in 1998 was also the start of Steve Jobs’ second stint at Apple and with that, the company also returned to form only to become world’s most valuable tech company later as well - of course with more rapid improvements in Macbooks.

The chart below sheds light on Mac computers losing importance to Apple mostly because of Steve Job’s other blockbuster products (think iPod, iPhone, and iPad) in the first decade of the 21st century. All of these products are a mini-computer in itself and much more, which probably is the reason why in 2020, Mac sales have only turned out to be 10.4 percent of Apple’s total revenue. It’s an 86 percent decline as compared to the figures reported back in 2000.

Via: Statista.

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