If you have toggled the setting for ads on (as spotted by TC) then when you open a new tab you would see ads related to previous searches that you might have made. These product recommendations are basically trying to make it so that you can end up figuring out whether or not you want to buy something, thereby increasing the likelihood that you would make some sort of a purchase. If you enable the shopping cart with fake data then you would see some very specific results but this changes if you were to just enable the ads without data or if you were to enable them with real data both of which would show different sets of ads all in all.
Some people are criticizing this move saying that Google is making it so that all you ever see on Chrome anymore are ads and pretty much nothing else. Such an ad heavy experience can often end up being really exhausting for the vast majority of users that are out there, and it might just make them want to turn to other browsers that wouldn’t be trying to sell them something or the other on a regular basis. Google does not seem to care about what people think of these ads, though, so you might want to take matters into your own hands by disabling the option entirely until eventually you’d get a Google Chrome experience that is far smoother than might have been the case otherwise and would not show quite as many ads.
Screenshot: 9to5G.
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