"An agile marketing strategy keeps your team connected with your audience, and utilizes the newest technology to communicate with them. You have to set goals, execute, measure, and adjust for success.
The benefits of properly communicating with your audience are clear, so check out this infographic for tips on how to keep in touch with your customers in this social landscape, broken down by each platform."
Stay Current:Watch technology's trends to note ways to continually adapt your marketing strategy to optimize your reach.
Emails's Not Dead: Email was cited in 2014 as the most effective digital marketing channel for customer retention in the U.S.
Renovate Your Site: Don't let outdated design affect your bottom line. Plan for regular and ongoing updates to keep the traffic coming.
In a constantly changing social landscape, measurement and assessment are more important than ever. Listening to your audience in real time and staying on the lookout for improvement are your best tactics for long-term marketing success.
Graphic courtesy of: Microsoft.