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Sep 9, 2014

The Numbers Behind Online Advertising - #infographic #internetmarketing

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The Numbers Behind Online Advertising - #infographic #internetmarketing

This infographic from Invesp takes a closer look at the numbers behind online advertising, from who's doing the clicking to what industries are most clickable.

Some key stats are:

• The average person is served over 1,700 banner ads per month but only half of them are ever viewed.

• Click rates for display Ad campaigns average only 0.1 percent, which means that only one in a thousand Ads in a campaign is clicked.

• Over 70% of marketers fail to target consumers with behavioral data.
Effectiveness of online advertising: statistics & trends - #infographic #internetmarketing
Article h/t: holykaw.alltop.

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