Aug 29, 2014
The Impact of Brand Storytelling - #infographic
Posted by Irfan Ahmad Digital Information World Author Pakistan author profile Friday, August 29, 2014 contentmarketing , info-graphics , marketing , Social-Media
In today's digital age, people are actively seeking out brands who tell stories. They want to believe in and be a part of something bigger than the brand.
Here's an infographic from playnetwork that visualizes the difference between traditional advertising and storytelling – from a consumer's point of view.