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Aug 24, 2013

8 Tips To Help Target Marketing Tactics During Lead Generation Campaigns

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image: 8 Tips To Help Target Marketing Tactics During Lead Generation Campaigns

Like always generating a quality lead is a daunting process for the majority of marketing managers. After all, it take meticulous timing to plant the initial seed. Here you'll read 8 statistics that help you to understand the marketing strategies during lead generation campaigns.



How planting a seed can help in nurturing a lead infographic:

infographic: 8 Tips To Help Target Marketing Tactics During Lead Generation Campaigns, How planting a seed can help in nurturing a lead infographic

  1. Your chances of contacting a lead are increased by 114% if you call between 4pm - 6pm.
  2. LinkedIn is 227% more effective for lead generation than Facebook or Twitter.
  3. The right days to call are Wednesday and Thursday; sales representatives are twice as likely to make contact with a lead on these days.
  4. 60 % Find that E-mail is the most successful tactic for getting leads.
  5. Due to poor nurturing 79% of leads never turn into sales.
  6. It can take 11 sales attempts to close a deal.
  7. Nurtured leads make 47% bigger purchases than non-nurtured leads.
  8. Companies specializing in nurturing leads generate 50% more sales ready leads at 33% lower cost.
Courtesy of: Marketmakers.co.uk/news/planting-a-seed-and-nurturing-a-lead

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