Jul 29, 2013
Social Media Analytics: It's Not A Sprint
Posted by Irfan Ahmad Digital Information World Author Pakistan author profile Monday, July 29, 2013 Business , info-graphics , Social-Media
5 Metrics To Measure Success
How much traffic to your website is coming from social media, what is the top content snapshot or the top 10 URLs that lead to website clicks.
Measures in terms of follower count, fans.
Measures in terms of mentions, likes, shares, tweets to retweet ratio.
Where do your competitors stand in terms of followers, engagement, share of the voice.
Share Of Voice
Measure the percent of mentions within the industry that are your brand.
To win at social media marketing you have to put in the time. It's not a sprint to the finish it's a never-ending marathon. Businesses that spent more time on social media saw best results.
Infographic By gooddata.com/blog/five-social-media-metrics