Fact-Checked by Irfan Ahmad
Meta's Oversight Board said Sept. 17 that its policies on AI-manipulated imagery and deepfake labeling are inadequate in two cases involving Facebook posts.
Image: Zulfugar Karimov - Unsplash
In one case, the Board ordered removal of an AI-generated video targeting a young Muslim woman in Europe. A majority found Meta's definition of "unwanted manipulated imagery" too narrow because it does not cover falsifying a private person's words and actions. The Board said, "Meta also defines mass harassment campaigns too narrowly, according to the majority, and the company should adopt new measures to reduce the burden on victims reporting them."
In a separate case, the Board ordered removal of an AI-generated video that falsely portrayed a Scottish Labour councillor making a statement about refugees. The Board found that the video violated Meta's Hateful Conduct policy. A majority also found Meta's rules for labeling deepfakes inadequate and said the video should have received a "High Risk AI" label.
The Board recommended expanding the situations when "high risk" labels can be applied, taking more measures to reduce the spread of deceptive AI content, increasing penalties for accounts that repeatedly share it, and providing more transparency on data about when AI labels are applied.
Editor's Note: This post was mistakenly published under the External Contributor category. It was intended to be published under DIW AI Analysis.
Read next:
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• “Almost Every Job Has Tasks That AI Can Change”. Economist Erik Brynjolfsson says AI’s transformation of work is just beginning and our institutions aren’t ready for it
Meta's Oversight Board said Sept. 17 that its policies on AI-manipulated imagery and deepfake labeling are inadequate in two cases involving Facebook posts.
In one case, the Board ordered removal of an AI-generated video targeting a young Muslim woman in Europe. A majority found Meta's definition of "unwanted manipulated imagery" too narrow because it does not cover falsifying a private person's words and actions. The Board said, "Meta also defines mass harassment campaigns too narrowly, according to the majority, and the company should adopt new measures to reduce the burden on victims reporting them."
In a separate case, the Board ordered removal of an AI-generated video that falsely portrayed a Scottish Labour councillor making a statement about refugees. The Board found that the video violated Meta's Hateful Conduct policy. A majority also found Meta's rules for labeling deepfakes inadequate and said the video should have received a "High Risk AI" label.
The Board recommended expanding the situations when "high risk" labels can be applied, taking more measures to reduce the spread of deceptive AI content, increasing penalties for accounts that repeatedly share it, and providing more transparency on data about when AI labels are applied.
Editor's Note: This post was mistakenly published under the External Contributor category. It was intended to be published under DIW AI Analysis.
Read next:
• AI Is Producing More Software. Why Isn’t It Being Used?
• “Almost Every Job Has Tasks That AI Can Change”. Economist Erik Brynjolfsson says AI’s transformation of work is just beginning and our institutions aren’t ready for it
