WhatsApp’s New Event Scheduling Feature Might Be a Game Changer

In order to maintain its status as the foremost instant messaging app in the world, WhatsApp needs to constantly up the ante. A great way to get a look at the direction that that app might be headed in would be to check out its Beta, in which it regularly tests features before they receive a wider rollout. It turns out that WhatsApp is working on a new feature that will enable users to schedule chat based events.

With all of that having been said and now out of the way, it is important to note that these events will be organized and managed entirely from within the app itself. If you are in a particular WhatsApp group, you might notice a new button next to the call button that looks like a crowd of people. Tapping on this button will reveal a new side bar that will allow you to enter a name for the event.

Furthermore, users will be able to enter the date and time for the event, as well as add a location and the option for a video call with all things having been considered and taken into account. This could definitely help make event planning and organizing easier than might have been the case otherwise, and the addition of the event description is certainly a nice touch.

As soon as an event like this is created, every user within the group will receive a notification message because of the fact that this is the sort of thing that could potentially end up allowing them to add it to their calendar. Various groups in a WhatsApp community can also receive the message if the event creator chooses.

Another feature that is making its way to WhatsApp is a notification that will reveal when a business has ads on Meta. This indicator is being rolled out in the interests of transparency, so when a user messages a particular enterprise, they will see a pop up revealing that the business has ads placed on Meta platforms.

This can also come in handy for guiding customers through the sales funnel. Users can click on ads and be taken directly to the business’s WhatsApp, and that will enable businesses to create a much easier lead to sale conversion process which will certainly help them grow by leaps and bounds.

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