Which media industry is most affected by piracy?

The industry affected the most by piracy is streaming services, TV networks, and big Hollywood studios, which include audiovisual content such as movies and TV shows.

Muso, an anti-piracy company, reported in 2022 that around 46% of piracy websites provided illicit TV content directed toward site hosting. Moreover, almost 13% of visits to film piracy sites are due to traffic. However, software and music contributed to less illicit website traffic as they combined led to less than 15% of the traffic at piracy portals. 28% of global piracy traffic was due to publishing sectors such as print media, ebooks, and other types of digitalized print content.

With concern to the TV and film sector, Muso reported that the top 5 countries that visited the most are the United States (14 billion), India (9 billion), Russia (8 billion), China (4 billion), and finally the United Kingdom (4 billion). The total percentage of illicit streaming sites is 95% of the TV piracy traffic, as the majority of the traffic intention is for viewing and obtaining movies illegally.

Since the early 2000s, the torrent has been the perfect delivery method because of its peer-to-peer file-sharing ability. However, they have lost their standing and only add up to a minimal amount of the total traffic to piracy sites.

In 2022, there were 215 billion visits to piracy websites, which was 18% more than in the year 2021, according to the report of Muso. It would be insufficient to calculate the revenue loss as piracy is highly differentiable and is influenced by its source. For a deeper understanding of the revenue loss, consider the report by the Nera Economic and the Global Innovation Policy Center, which claimed that there are $29 billion in missed earnings for the U.S. economy due to global video piracy. In contrast, the figures of missed earnings can’t be independently verified due to verification obstacles, but at least they provide a rough estimate of media piracy on the economy.

H/T: Statista
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