US Consumers Spent 8.6% More on Holiday Shopping in 2021

The holiday season is a time of the year during which most businesses attempt to maximize their profits. Several enterprises are only truly profitable during this season, and they use these profits to sustain their enterprise over the course of the rest of the year. 2021 was important in that respect because of the fact that this is the sort of thing that could potentially end up helping businesses recover from the lack of profits during 2020 when the pandemic was in full swing.

With all of that having been said and now out of the way, it is important to note that American consumers have managed to spend around $204.5 billion on their Christmas shopping in 2021. This is a higher number than ever before, and represents an 8.6% increase over the last year which is definitely a good sign since it indicates that various companies in the retail sector might start to see a little bit of recovery for a change.

These numbers come from a report released by Adobe Analytics, but another thing to remember about the stats is that they are a bit less promising than one might initially suspect. For one thing, this is the slowest rate of growth that holiday spending has seen since 2014, and while it is a step in the right direction it will take various retailers a lot more time before they can recover from the losses that the pandemic ended up incurring.

Online spending in total came up to around $855 billion during 2021, which is an over 3% increase than last year. While these stats are not as promising as retail investors and business owners might have hoped, it should also be noted that the world is going through a lot of inflation and this might have prevented some people from spending as much as they wanted to during this time of the year.

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