A Bloomberg Article Reveals More Potential Details Regarding Apple’s Highly Anticipated AR/VR Headset

A recent report from Bloomberg reveals more details about Apple’s upcoming AR/VR headset, with price ranges and performance capabilities being disclosed.

With AR and VR becoming increasingly accessible and available to the general populace, what with the feature being commodified by so many other companies and developers, it was only a matter of time that Apple itself, the tech giant of the roaring 20’s, would attempt its own hand at doing so. It’s got some competition in the marketplace, with Meta’s Oculus devices being a major source of it, and it’ll be interesting to see how the tech company’s headset will fare in such waters. However, updates regarding the headset still remain rather murky, with our only leads being scoops and leaks from other miscellaneous, third-party source. So, let’s discuss what we’ve gotten from recent reports, and see how they fare up against past ones.

The Bloomberg report, by magazine reporter Mark Gurman, reveals a few new details having to do with the price range, for a start. Previous reports and leaks speculated that the product would cost around USD $3000, and Gurman’s information strikes at a USD $2000. I’d typically call that a massive difference, but this is Apple we’re talking about and maybe we should just be thankful for a change. To be fair, the report also states that the price points being discussed might range over USD $2000, corroborating initial reports to some extent in the process. Apple typically charges more than competing companies and products in the marketplace, so all of this seems to track.

Gurman further speculates (or informs?) that performance capabilities of the VR device will be on par with the likes of the M1 Pro. The reason that the product is aiming for the Pro’s higher specs, as opposed to the M1 itself, is less of a performance issue and more of a graphics one. AR/VR devices need to have advanced graphics since they’re used as figurative portals to other virtual worlds, all of which need to be 3D rendered. Even a game of Pong in a VR headset would require a decent graphics card, and therefore the M1 Pro seems to fit the bill just fine.

Finally, ever Apple product needs to have a name, and this is no different. Sure, we’ve become such avid consumers of the company’s iPhones and iPads that we continue to call the Apple Watch the iWatch to this day, but I doubt that the headset will conform to such nomenclature. Gurman hypothesizes a few different names: there’s the Apple Vision, there’s the Apple Reality, and there’s the Apple Sight or iSight, if you will.

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