TikTok tops the non-gaming grossing app of 2020

The world’s biggest non-gaming app of December 2020 is TikTok. In comparison to the sales TikTok generated in December 2020, this year with approximately $142 million of user spending, a 3.3 fold rise has been observed in sales. Most of the sale generated by TikTok in 2020 was from Douyin in China that is nearly 86 percent. 7 percent of sales are generated from the United States and 2 percent contribution in revenue was from Turkey. TikTok has been on number in many categories for this year as people get more chance to exploit the app due to the lockdown. This pandemic might be the big reason for the increased revenue generated by TikTok in 2020 all across the world. People who always have been busy in work got time in 2020 to either use TikTok as a source of entertainment or create entertaining videos.

The source through which the estimates are collected is Sensor Tower’s Store Intelligence platform. The full list of the top non-gaming grossing apps goes with TikTok followed by YouTube then Tinder followed by Disney+. In fifth and sixth position is Tencent video and Piccoma respectively. Then comes Google one, iQIYI, LINE, and BIGO LIVE.

The second grossing non-gaming of 2020 is YouTube. Other than the gaming apps, it is the second most sale generating app in the world. As compared to December 2019, YouTube generates $95 million in sales revenue accounting for 57% year-over-year growth since last year’s December. The majority of YouTube’s sales come from the US, approximately 52 percent, and 13 percent comes from Japan. Followed by YouTube is Tinder, the third-highest sale generating app in the world.

Through the sensor tower platform, along with performance stats users of Store Intelligence can now view app sales and app download figures of the app mentioned in the list. Generally, the sales figures are estimated from the App Store and Google play store. From December 1st, 2019 to December 31st, 2020, the revenues are evaluated and reflects the net user expenditure. Any third-party source is not involved in estimating the revenue of the listed apps.

Read next: TikTok in-app payment may come soon as ByteDance has applied for a new e-payment trademark in China
Previous Post Next Post