Google Chrome is testing a feature that will set an expiry time for annoying web notifications

Google Chrome 84 is finally available for all the desktop users since last month, and Google seems to have continued the war against annoying website notifications that it began with Google Chrome 80.

Now that Chrome 86 is in the testing phases, TheWindowsClub has recently reported that Google is testing a feature that will set an expiration time for web notification subscriptions.

A user would have to enable this feature, but once that is done, they can choose a time and date for some web notifications that they have allowed to receive. After the expiration time, these notifications would stop on their own. This way, a website will not be able to pester the users or abuse the notifications for push ads and any other content after a set time period.

Google is testing this default expiration time to be around 90 days, but it may change eventually.

Currently, this feature has not reached the Canary channels of Chrome 86, and it might take some time for it to reach the beta testing phase also. So, a polished version of this feature may not be available anytime soon. But the news that Google is working out something like this is enough to make the users happy and content at the moment. This feature was an absolute necessity for many people out there, and it was long overdue that some browser takes an action against all those annoying web notifications and websites that would continue spamming until either their notifications were allowed or the user would give up on the site altogether to avoid them!

The Chrome 84 also has the SameSite cookie changes that Google started implementing since Chrome 80 to prevent system security issues because of cookie vulnerabilities.

Secondly, Chrome 84 also comes with the ability to block all kinds of intrusive and annoying web notifications, including 'follow' requests from websites that keep popping up on the screen on every visit.

Now, users can simply click the bell icon in the address bar and opt for the ‘Continue blocking’ option. This will prevent the pop-ups to reappear on the screen again.

Another feature that Chrome 84 has is that when the user tries to download an EXE, APK, or any other executable files over an HTTP or an HTTPS page, the browser will notify the desktop users and provide an added layer of security to protect their system from any potential threats.

So, it seems that Google Chrome has is very serious about these web notifications and has been introducing one feature after another just to curb these notifications that waste a user’s time and make the user’s browsing experience pretty annoying.

Read next: NetMarketShare’s recent report suggests Google Chrome reigning browser world with 71% market shares
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