Google Just Made it Easier For Businesses to Describe Products in Search Results

Google is becoming a lot more suitable for businesses. The search engine giant has been making a lot of changes that are designed to make it easier for people to find what they are looking for and for businesses to connect with customers in some way. A good example of this is the messaging feature that has now been added to Google Maps, which would allow you to contact a business through the Maps app instead of having to use the various other means that are currently available.

The new update that is coming through will give businesses more control over the descriptions that people will receive when said business pops up in a particular search result. The great thing about this is that it is going to make it a great deal easier for businesses to ensure that the right information gets through to the consumer. Previously a lot of inaccurate information ended up getting through and a lot of the times businesses were just not able to obtain much control over the info that were being said about brands and products. Now these businesses are going to have an additional avenue upon which they would be able to advertise the products and services that they are currently offering.

This will be controlled by Google’s Manufacturer Center, and is probably an attempt on the search engine’s part to make up for the demise of Google+ which is happening after a series of cyber attacks ended up causing a number of users to have their data stolen. Google has a lot of competition in this regard, so the search engine giant is definitely going to be trying its best to show businesses that it has a lot to offer them.

Google Shopping Lets Merchants Add Full Product Pages to Listings
Photo: GettyImages

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