That’s right – never!
The majority of users never even go to page two, let alone beyond that. This is why every website owner’s dream is to get to the top of the Google search results.
New search engine optimisation (SEO) strategies are being developed constantly, and the rules of SEO keep changing. This can make it difficult for those new to SEO to keep up with the developments in this area and figure out what the best SEO strategy for their website is.
While the history of SEO starts over a decade ago, we still see millions of people searching for “SEO” every month, which means that there are still plenty of confusing things about SEO that most users are struggling to understand.