There’s tons of data on the internet – from Wikipedia to scientific articles, information on all subjects is abundant. It’s no surprise the focus began shifting from finding info to presenting it – and that’s what infographics are all about.
Let’s say, for instance, you want to find out how your smartphone works. You’re not really an expert, so you don’t want all the technical details, but you still want to know the basics.
A Google search will give you plenty of text-based resources that you may or may not like.
But you will love a beautiful little infographic like this one:
Notice how eye-appealing the infographic is – no crammed text, all pure beauty, making for a wonderful user experience. And if you like this infographic, you can always subscribe to the artist for more – in fact, why wouldn’t you?
According to Jonathan Long, founder of Market Domination Media, “Infographics are a great way to engage readers because they draw attention and they result in a lot of social sharing”.
Infographics are powerful for two simple reasons: they show you’re an expert at what you’re writing – that is, they build credibility – and they’re extremely likeable, which means they’re also extremely shareable.
In other words, doing infographics the right way is a great way to promote your business and gain a solid online following.
The Best Infographic WebsitesOnce you’ve created a powerful infographic, it’s time to focus on getting it in front of as many people as you can – that is, you want to increase your reach.
To do so, you’ll need to find a popular infographic website that will give your work the chance to reach a large audience.
To submit an infographic, all you need to do is create an account, or use your Linkedin profile.
The submission process is really straightforward – all you need is a unique title and an original description of about 200 words. And, of course, a great infographic – since they’re sub-par, many of the ones that are submitted don’t get published.
All you need to do is create an account and submit your infographic in the correct subreddit, or use /r/infographics. You need to carefully follow the guidelines for submitting infographics, but they’re easily accessible from the main page.
What’s useful about using Reddit to promote your infographics is that it’s got plenty of submenus to display all sorts of posts – hot, new, rising, controversial and so on.
This means that, even if you don’t have any sort of social media promotion whatsoever, you’ll still get some views just from your infographic being listed under the new submenu. This is especially useful to get an initial boost. Obviously, you’ll still need social media promotion to rank higher up, but the new feature is useful anyways.
The upside of this careful selection process is that if your work does get published, it will be featured on the home page. This is pretty effective in getting your material in front of a large audience.
You don’t need an account to submit your infographic to this website. All you have to do is click on the Submit Infographics button and choose a promotion plan. The basic submission costs just $20 and your infographic typically gets published within five business days.
However, there are more powerful promotion deals, if you’re willing to spend an extra buck.
For as little as $80 you can have your infographic published in less than 24 hours, promoted on social networks and featured on the Infographics Archive homepage.
To submit your infographic, all you have to do is click on the large banner on the right, and fill in the submission details.
The standard plan for a paid promotional campaign is only $15, making it one of the most cost-efficient on the market. You get your infographic posted and promoted within 48 hours, a link to your website, social media (Facebook, Twitter and Pinterest) promotion, and a home page exposure for more than 7 days.
You can also opt for the free submission option, but you’ll have to wait about 40 days for the editors to review and publish it.
The publication criteria are pretty straightforward, so you shouldn’t have any problems getting your material published. All you have to do is make sure you follow the guidelines – the description needs to be around 100 words, completely unique, and i about the infographic itself, rather than your business.
ConclusionAn infographic is a great way to reach a larger audience. While making them visible through social media alone might be a bit of an uphill struggle, you can always leverage a dedicated website to promote your material.
We’ve selected the best websites to submit your infographics and increase your reach. Some of them have a free submission option, but they don’t guarantee exposure. However, there are some that offer promotional campaigns for as little as $15.
Using infographics to boost your business is an extremely effective marketing strategy – people love a good read, and catchy visuals make infographics irresistible. Use any of the websites above to increase your visibility, and you’ll be thrilled by the results.
Jon Long loves to spend his time rooting for his favorite team (Cubs) and often dive into the digital world. He’s an expert in search engine marketing and content strategist for small businesses.