Does your company need to talk about a complex and boring issue? Design a cartoon to grab attention and promote humor. Then, tie it into another one of your marketing assets, like a white paper, and you've got another pathway to tap into your audience.
This infographic from whoishostingthis called "Killing it with cartoons: How to strike a chord with your audience" helps you decide if cartoons suites in your content marketing strategy. And answers question like, "What are the kinds of cartoons that could work for your brand", "Will your audience enjoy it" and more!
|Using Cartoons to Kill Your Readers…With Humor - inforaphic|