Jul 5, 2016
The Motivations For Sharing On Facebook [infographic]
Posted by Irfan Ahmad Digital Information World Author Pakistan author profile Tuesday, July 05, 2016 Facebook , Featured , info-graphics , Social-Media , study
The team at Fractl conducted a survey of 2,000 Facebook users and asked them about what they share on Facebook and why. And this infographic illustrates what they found:
“When survey respondents were asked about their primary motivation for sharing content on Facebook, the most popular reason (at 48 percent) was to entertain their friends. A slightly smaller group of respondents (17 percent) wanted to express the issues they cared about. In third place is evoking an emotional response (13 percent). In fourth: providing useful information (11 percent).”
Hat Tip: socialmediatoday.