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Nov 8, 2013

Instagram Snapshot Of Influencers - Meet The Top Users [infographic]

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Instagram Snapshot Of Influencers - Meet The Top Users [infographic]
With over 150 million monthly active users, 16 Billion photos have been shared, over 1.2 billion likes generated daily and 55 Million photos are shared every day, Instagram is one of the fastest growing social media outlets today. This visual based social app is not just for selfies and hipsters, among huge active instagram users, a new crop of influencers is also emerging rapidly. More than generating just likes and comments, their creative and beautiful photos trigger an emotional response. These influencers amaze, activate, motivate and inspire their communities. Let's take a look at below infographic by seenmoment that lists top Instagram influencers from food, travel, fitness, and DIY/home categories. This graphic also includes quotes from some of the powerful influencers that are listed and popular hashtags on Instagram.
Instagram Snapshot Of Influencers - Meet The Top Influencers [infographic]


Popular hashtags: #hiking #flying #travel #vacation #tourist
Biggest influencer travel category: Theron Humphrey


Popular hashtags: #foodporn #foodie #delicious #cafe #yum
Power influencer in food category: Alice Gao


Popular hashtags: #fit #active #workout #homeworkout #fitnessmotivation
Top influencer in fitness category: Lauren Abraham


Popular hashtags: #DIY #remodel #apartment #craft #homeimprovement
Power influencer in Home/DIY category: Erica Domesek

Tips from experts

Successful influencer marketing, the one that sways hearts and minds, is about being relevant to the right community at the right time with the right (and helpful) content. @ekaterina

Create a digital army for your brand by identifying and engaging social influencers and watch your campaign numbers skyrocket. @simpson244

Keys to a successfull infleucners program: maintain authenticity, provide access, coordinate and follow up timing and frequecny matters. @zsugs

You don't need to convince these people to love your brand. They're already your biggest champions. Just empower them to spread the word, loud and clear. @pasty

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