Digital Information World

Covering the world of marketing, social media, technology and infographics.

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May 30, 2015

Tweeting, Pinning, Liking, Plussing, Sharing: 50+ Best Social Media Marketing Tools

Tweeting, Pinning, Liking, Plussing, Sharing: 50+ Best Social Media Marketing Tools

Do you come up with your best ideas at all the most inconvenient times? Or do you wish your social media presence was more consistent? It’s not easy to plan, coordinate and link your social media messages without the right tools or a significant time investment.

Companies looking to leverage their social media platforms for business building can start with strategically scheduled posts and updates to keep fans engaged. Using a social media management platform to stay organized and on track for success is the way to go, so consider some of these top choices.

May 29, 2015

Social Media: A Level Playing Field For Marketing

Social Media: A Level Playing Field For Marketing

This is a guest contribution from Kristen Gramigna.

Small companies are at a tremendous disadvantage for many forms of Internet marketing. Paid search marketing (pay per click, retargeting, etc.) often requires enormous budgets and a campaign scope of millions of keywords, far beyond the resources of a smaller enterprise. SEO is a similarly formidable challenge: beyond the large budgets and multifaceted campaigns, profitable results may take months or even years to achieve.

Social media marketing, in sharp contrast, is an area where small businesses can compete. The barriers to entry are low, the hard costs of conducting campaigns are minimal, and small businesses have a few built-in advantages they can profitably leverage in the social media space. Let’s review these ideas in a little more depth:

May 28, 2015

Let’s Get Social: The Simplified Guide To Social Media Marketing For Business - #infographic

The Simplified Guide to Social Media for Small Businesses - #infographic

So you have a business but not sure how to get it set up on the various social media platforms?

Knowing where to share your business stories for maximum engagement is the key to making social media work for you! Here's an infographic breakdown of the 6 major social networking sites (Facebook, Twitter, Google+, Instagram, LinkedIn and Pinterest) to help you get posting and sharing today.

May 27, 2015

6 Ways To Create SEO-Friendly Website For Small Businesses - #Infographic

6 Ways To Create SEO-Friendly Website For Small Businesses - #Infographic

Search engine optimization has changed a lot in the past few years. Instead of just publishing text with the right keywords, small business marketers have to carefully engineer their sites so that they show up in search results.

Sound complicated? It's actually easier than it sounds! Here is a quick infographic guide for SMB marketers looking to drive leads and encourage qualified traffic to visit their websites.

May 26, 2015

The State Of Mobile Marketing 2015 - #infographic

The State Of Mobile Marketing 2015 - #infographic

Recently, you may have adjusted your marketing strategy to accommodate the rapidly growing number of mobile users currently interacting online, but just how important are they?

This infographic from SmartInsights, takes a closer look at things like conversion rates, multi-channel marketing, search and advertising in order to determine the significance and influence of today's mobile users.

A key takeaway:

Mobile users are more active and instrumental than ever before. In many respects, they should be treated with greater precedence than desktop users. However, the content and experiences they are interested in, for example when browsing for products or shopping in-store, will require a unique and different approach to others formats.

May 25, 2015

Email Marketing: 7 Tips To Write Killer Email Subject Lines - #infographic

Crafting The Subject Line That Gets Your Email Read

Your Email’s subject line is the most important factor that decides if it will be opened or not. It is the first impression you have on your recipient. You don’t get a second chance to make a first impression.

Here are 7 tips to craft killer subject lines for your emails.

May 24, 2015

Before You Hit Publish, Here Are 10 Things To Do With Your Blog Content - #infographic

10 Rules to Remember Before You Hit Publish

With so many guides and great practical examples, it’s strange how bloggers continue making common mistakes that are wasting the time of their audience. If you go through different blogs from a niche you’re interested in, you’ll find some awesome posts, but you’ll have to admit that the below-average ones prevail.

Do you want to make sure that the post you just wrote will get the right kind of attention? Here are 10 things you ought to do before hitting publish:

May 23, 2015

Facebook, Twitter, YouTube, Instagram: How To Best Use Video On Each Social Network - #Infographic

This infographic will help you to better understand how to incorporate video content into your social media marketing strategy with the best tips and stats out there.

"Visual content has become key for driving engagement on social media and video has emerged as one of the fastest ways to do so.

However, video marketing is not just about posting video content, it's crucial to create content that people will love to share.

The growth and popularity of video has no signs of slowing down. Brands will need to implement a video marketing strategy if they want to keep their online audiences engaged, especially on social networking sites.

So why not try adding video to your social media marketing campaign?"

Here's an infographic from Wideo that illustrates how to best use videos on Facebook, Twitter, YouTube and Instagram.

May 22, 2015

How to Be More Productive on #SocialMedia - #infographic

How to Be More Productive on #SocialMedia - #infographic

Social media is a great marketing channel to drive traffic to your blog, build awareness for your brand, and attract new customers. But only when it’s done right.

A well organized and strategic management is the key to ensuring you get the returns for your social media investments.

The following infographic from Neil Patel will guide you how to use social media like a pro.

May 21, 2015

#SocialMedia Marketing: 12 Simple Tips For Empowering Your Pins On Pinterest - #infographic

#SocialMedia Marketing: 12 Simple Tips For Empowering Your Pins On Pinterest - #infographic

With more than 1 Billion boards comprised of 50 Billion Pins, Pinterest is where some 80 Million consumers go to imagine, organize and execute inspirational ideas. The following infographic from Curalate, illustrates 12 simple tips to help increase awareness around, drive engagement with and maximize the impact of your pins.