Digital Information World

Covering the world of marketing, social media, technology and infographics.

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Jun 25, 2016

A Web Designer's Toolkit for 2016 and Beyond

Web design is a very dynamic niche. Every year, dozens of new tools get released and updated. Their purpose is to reduce the use of code and make web design more suitable for users. In this article, we reviewed some of the top web design tools for 2016.

Jun 24, 2016

The 5 Best Social Media Management Tools Of 2016 (Rated By Their Own Users)

G2crowd has analyzed hundreds of detailed reviews from users of the top social media management software. Here are the winners based on the 6 most important criteria, i.e user satisfaction, product direction, easy-to-learn (maintenance), customer Support, usability and ability to meet business needs.

Are you looking for a social media management tool to increase your productivity?

Choosing the right social media management tool can take a lot of trial and error.

One of the best ways to make that decision is to review what users of certain tools have experienced themselves.

We are excited to show you an updated version of an infographic that we shared on the blog late last year. The infographic was written by the social media tools expert, Ian Anderson Gray and includes a review of five top tools.

Jun 23, 2016

Blogging Law 101 for Content Creators and Marketers [Infographic]

In the digital world, content is everywhere online. Every day, there are new bloggers popping out of the woodworks. There are many content creators, website administrators and content marketers.

There is no need for a qualification to post and venture online but many don't know the laws of blogging that govern online content.

Is it really safe to use others ideas?

If someone steals your ideas, are there any laws that can protect you?

Sure, there are laws, imposing them may be a tough issue in the digital world. Infringement of copyright protected material is a serious issue and if found guilty the penalties could range from hefty financial fines, prison time and your content and even website can all be taken down.

Jun 22, 2016

How To Promote Your Blog And Make It Viral [INFOGRAPHIC]

10 Ways To Make Your Blog Post Go Viral - infographic

Do you want more traffic to your blog posts?

Are you struggling to catch the attention of more readers?

“It’s common to focus all your energy on writing a blog post, and then completely forget to promote it. Write it and let Google do the rest – right?

The great P.T. Barnum once said:

Without promotion, something terrible happens… nothing!

That’s right. Absolutely nothing.”

The fact is that there are lots of strategies you need to implement to have a successful blog.

And this infographic from CrazyEgg, highlights 10 most effective tips that can help you to get your blog noticed.

Jun 21, 2016

Essentials Tips to Set up Engaging Email Drip Campaign

Essentials Tips to Set up Engaging Email Drip Campaign

Your drip campaign is a “customer journey” you send your perspective clients/customers on so that when they are ready to invest or make a purchase you are top of mind.

There is no doubt about it email campaigns are the best way to sell online.

Here are some mind-blowing stats:

Email is the No. 1 activity people use on their Smartphones. Not to mention 4 out of 5 smartphone users check their phone within the first 15 minutes of their day.

Currently 50% of the population use a Smartphone an estimated 68% will by 2017.

Worldwide email accounts is expected to increase from almost 3.9 billionin 2013 to over 4.9 billion by the end of 2017.

Knowing how to effectively communicate to your audience is essential to growing your profitability because 72% of consumers preferred communication from businesses is via email.

Just like a leaky faucet, email drip campaigns can quickly become annoying. However, when you follow these 8 tips you can set up a killer email drip campaign that leaves your readers thirsty for more and primed to purchase.

Jun 20, 2016

6 Strategies for Keeping Your Online Marketing Team Working Together

Teamwork Is Key for Marketing Success: 6 Strategies to Live By (with infographic)

Think of some of the best online marketing campaigns you’ve seen. The landing pages that got you to convert, the trendsetters in content marketing, and the viral videos that took the world by storm. Do you think one person came up with the concepts for any of these? While feasible, the answer is almost certainly “no.”

In reality, the most effective marketing campaigns are designed, planned, and executed by a team of individuals working together for a common goal. Only when the team is working efficiently, with each individual at their peak and an atmosphere of camaraderie to draw them even tighter together, can they achieve the greatest possible results.

So how can you do this, especially in the modern age, where telecommuting, individual segmentation, and digital distractions are commonplace?

Jun 18, 2016

Why Your Business Needs to be on Snapchat - #infographic

Why Your Business Needs to be on Snapchat

Snapchat is unlike Facebook, Twitter, Instagram and Periscope. Its fleeting nature adds a sense of urgency companies should not hesitate to tap into.

This infographic, produced by Surepayroll, breaks down the Snapchat basics and highlights how you can build your brand’s Snapchat following.

Jun 17, 2016

Breaking Down the Anatomy of a Successful LinkedIn Profile [INFOGRAPHIC]

This infographic will guide you how to shine on LinkedIn

“Today, the vast majority of business professionals and job seekers are using LinkedIn as their resume to proactively learn about new opportunities that can advance their careers. As a result, LinkedIn has quickly risen to the top of the recruiting chain. With its millions of users and targeted groups, this social platform is a key tool for recruiters to find and hire top talent. Are you maximizing your odds of being noticed on LinkedIn?”

This infographic, created by Akkencloud, illustrates the anatomy of a successful LinkedIn profile, helping you get found and stand out among the competition.

Jun 16, 2016

Using Emotional Perspective to Design Ecommerce Websites

Using Emotional Perspective to Design Ecommerce Websites

Everything around you that you interact with has a certain degree of emotional link that triggers you to reach out and use it, touch it, or even see it. The way our emotional responses register against objects and people is truly amazing and without these inherent instincts we cannot tell for sure what it is exactly that we want. This very concept fuels the latest algorithms that predict human behavior. The technology is known as emotional intelligence.

You might not know it yet but many accessories, appliances and devices that you own have traces of emotional intelligence in their system. Manufacturers of smartphones, digital wristwatches and other types of advance gadgetry have dedicated departments for research and development on personalization of emotions in their target audience. Without knowing how the users will respond to their products on an emotional level they dare not take the risk of putting it in the market. To harness the energy of emotional intelligence, personalization algorithms are developed to do the job.

Emotion sensing technology is the stuff of today now. Your smart watch can detect the pulse from your wrist and calculate the probability of your mood. Face recognition software are capable of telling if you are happy, sad or angry just by sensing the curvature of your features.

Jun 15, 2016

How “Good” Is Your Social Media Follower Growth? [INFOGRAPHIC]

How “Good” Is Your Social Media Follower Growth? [INFOGRAPHIC]

So your brand got more followers. Congratulations!

But just how “Good” is your growth? As more people join social networks worldwide, is the value of your brand audience depreciating?

The team at Trackmaven analyzed over 26K brands across all industries to surface social media trends in follower growth. See how your brand stacks up.