May 26, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/26/2015 digitalmarketing , info-graphics , marketing , mobile
Recently, you may have adjusted your marketing strategy to accommodate the rapidly growing number of mobile users currently interacting online, but just how important are they?
This infographic from SmartInsights, takes a closer look at things like conversion rates, multi-channel marketing, search and advertising in order to determine the significance and influence of today's mobile users.
A key takeaway:
Mobile users are more active and instrumental than ever before. In many respects, they should be treated with greater precedence than desktop users. However, the content and experiences they are interested in, for example when browsing for products or shopping in-store, will require a unique and different approach to others formats.
May 25, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/25/2015 EmailMarketing , info-graphics
May 24, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/24/2015 Blogging , contentmarketing , info-graphics
With so many guides and great practical examples, it’s strange how bloggers continue making common mistakes that are wasting the time of their audience. If you go through different blogs from a niche you’re interested in, you’ll find some awesome posts, but you’ll have to admit that the below-average ones prevail.
Do you want to make sure that the post you just wrote will get the right kind of attention? Here are 10 things you ought to do before hitting publish:
May 23, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/23/2015 info-graphics , Social-Media , socialmediamarketing , videomarketing
"Visual content has become key for driving engagement on social media and video has emerged as one of the fastest ways to do so.
However, video marketing is not just about posting video content, it's crucial to create content that people will love to share.
The growth and popularity of video has no signs of slowing down. Brands will need to implement a video marketing strategy if they want to keep their online audiences engaged, especially on social networking sites.
So why not try adding video to your social media marketing campaign?"
Here's an infographic from Wideo that illustrates how to best use videos on Facebook, Twitter, YouTube and Instagram.
May 22, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/22/2015 info-graphics , Social-Media , socialmediamarketing
Social media is a great marketing channel to drive traffic to your blog, build awareness for your brand, and attract new customers. But only when it’s done right.
A well organized and strategic management is the key to ensuring you get the returns for your social media investments.
The following infographic from Neil Patel will guide you how to use social media like a pro.
May 21, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/21/2015 Pinterest , Social-Media , socialmediamarketing
Curalate, illustrates 12 simple tips to help increase awareness around, drive engagement with and maximize the impact of your pins.
May 20, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/20/2015 advertising , info-graphics , Social-Media , socialmediamarketing
What is the recommended size of a link thumbnail on Facebook? Do you know what is the optimal character count of a Facebook status update? How do the image sizes differ for an uploaded image depending upon whether it’s in the mobile News Feed or desktop?
The truth is that it's very difficult to remember all the dimensions. So to help you out, Facebook marketing expert Jon Loomer has put together this handy infographic (featured below) that provides all the Facebook image sizes in one place!
May 19, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/19/2015 digitalmarketing , info-graphics , marketing , mobile
Despite mobile devices being a ubiquitous feature in the lives of the majority of consumers, marketing optimised for mobile phones is still given comparatively short shrift compared to other more established marketing vectors.
The ascendancy of mobile devices, primarily smart phones and tablets, is hard to deny: the number of UK mobile subscriptions at the end of 2013 was 83.1 million, against a population at the time of around 64 million! This means that many people in the population have at least one mobile subscription; providing an incredibly wide recipient base for mobile marketing efforts.
But the wide number of potential recipients isn’t the sole reason to make more room for mobile in your marketing strategies; there are a number of factors that now make mobile marketing an essential weapon in your overall marketing arsenal. In this article, we’ll take you through some of the most convincing reasons to be giving mobile more attention in your marketing strategy.
May 18, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/18/2015 info-graphics , Social-Media , socialmediamarketing
Did you know that 71 percent consumers likely to recommend the brand after receiving a quick brand response on social media and that 67 percent of Twitter users are far more likely to buy from the brands they follow.
Social media is a great opportunity for businesses of all sizes and shapes to interact with potential customers in a way they never have before. Take a look at below infographic from SalesForce and learn how you can improve your social media strategy to help potential customers become customers.
May 17, 2015
Irfan Ahmad Digital Information World Author Pakistan author profile 5/17/2015 info-graphics , Productivity