Snapchat Finally Evolves In Developing Countries

The Q4 of 2017 brought some scintillating news for Snapchat as the image messaging platform doubled its Rest of World revenue. Evan Spiegel (CEO of Snapchat) is surprised at the numbers too as the app had bugs besides him caring about U.S. teens.

In Q4 of 2016, Snapchat had only 39 million users from Rest of World. However, the number grew significantly to 47 million in the last quarter of 2017. The number of daily users of Snapchat from all around the globe have whopped to 187 million in the last quarter of 2017 from 158 million during the same period in the preceding year.

Rest of World is coming closer to the European market which recorded a user base of 60 million in Q4 of 2017.


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