4 Tools for Creating Buyer Personas and How To Use Them - #Infographic
The ebooks on buyer personas building what we call funnel stage personas that provide engagement guidance at each stage of the buyer's journey. One thing asked is what tools we use when we're creating and refining buyer personas for our clients.
To answer that question, Carver created the following infographic. In it, you see 4 tools for creating buyer personas, how you use each tool to build better personals that make digital outreach more successful.