The twenty fourteen is upon us and as predicted big changes are expected in next 12 month. It's not a secret that 2014 will again transform the digital marketing world in the form of content, advertising, big data and mobile marketing. Check out this infographic from syndacast that highlights some of the digital marketing trends for 2014.
Content marketing trends
Simplicity will matter even more - Google understand this before anyone else - is there a homepage less cluttered or more complicated than Google?
Content marketing never was and will not be only about link building - It has been effective since John Deere published the Furrow Magazine in 1895.
Story telling will become paramount - In 2014, marketers must be able to tell their story as succinctly as possible.
Social media return-on-investment will be a heavy focus for advertisers.
2014 will be a year of location-based marketing for businesses.
By 2020, Big data is expected to grow exponentially according to through analysis and predictions.
Internet traffic on mobile phones is expected to exceed traffic from traditional desktops.
56% of mobile phone users depend on local search. Local businesses can yet make an online presence.
Websites are adapting their page to Google responsive web design and HTML5 friendly layouts.