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Oct 31, 2014

7 Spooky Social Media Myths Debunked - #infographic

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7 Spooky Social Media Marketing Myths (That You Might Think Are True) - #infographic
"To make matters worse, there is an endless stream of social media misinformation circulating across the internet. Regardless of the ‘who, what, where’ of these falsities, what’s important is that marketers show these myths the door."

Take a look at this infographic from flightpath about 7 commonly held social media myths to rid them from your marketing strategies for good!

Here are a few of them:

"The more hastags the better" advice is true for Instagram and Twitter but note Facebook. A recent study shows that the more hashtags a brand uses in a Facebook post, the less engagement it receives.

Myth: "Tweets posted during daytime hours get the most engagement". While the truth is the best time for retweets is actually after-hours, between 10 PM and 11 PM ET. If you tweet when share volume is lower on Twitter, your content has a greater chance to be heard.

Myth: "Pinterest content has a short lifespan". Truth: Unlike most online content, engaging pins have staying power. 50 percent of traffic from a pin occurs 2.5 months after the date it's originally pinned.

Seven Spooky #SocialMedia Marketing Myths Debunked - #infographic

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